KENZO

Origin: Paris, France

Founded: 1970

Founder: Kenzo Takada

Brand Story:

Founded in Paris in 1970 by Japanese designer Kenzo Takada, KENZO disrupted traditional French haute couture by fusing bold Asian-inspired aesthetics with refined European tailoring. Debuting with his legendary "Jungle Jap" boutique, Takada popularized cheerful color palettes, electric botanical prints, and unstructured, fluid silhouettes that brought a radical sense of joy and playfulness to high fashion. Instantly recognizable by its iconic Tiger head motif and energetic graphic typography, KENZO stands as a global pioneer of luxury streetwear—effortlessly bridging Japanese craft, Parisian sophistication, and vibrant urban culture.